A curated selection of projects across UX/UI design, AI research, and e-commerce strategy — from concept to production.
An outdated brand presence with low engagement needed a full transformation. I led the end-to-end UX redesign — from user research and journey mapping through to a high-fidelity Framer build with GSAP animations.
View Case Study →Designed a clarity-first interface for a complex AI analytics platform — reducing cognitive load by 40%.
Full Shopify rebuild with CRO-first design — doubled revenue in 3 months for a fashion-tech brand.
Redesigned the conversation UX for an LLM tool — users were struggling with prompt crafting.
End-to-end mobile UX for a fintech startup — from zero to a 90 NPS score at launch.
Built a product-to-checkout dropshipping funnel — achieved 3.8× ROAS within 6 weeks.
Whether you need a UX overhaul, an AI interface, or an e-commerce build — let's talk.